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IU and New Balance, Through Your Fingers

New Balance launched its 26FW Flying Goose Down collection with the NB FLYING77: Into Nature pop-up. Ambassador IU appeared at the event to showcase the collection's mood in person.

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New Balance launched its 26FW Flying Goose Down collection with the NB FLYING77: Into Nature pop-up. Ambassador IU appeared at the event to showcase the collection's mood in person. The Flying Goose Down utilizes premium goose down filling to deliver both lightweight warmth and insulation. Contrast seam detailing and a pastel color lineup complete the trendy gorpcore aesthetic—a style that recontextualizes outdoor functional wear as urban everyday apparel.

IU formed a gentle finger heart while wearing a pastel-toned down jacket. In the sudden chill, a down jacket is a practical choice, yet the pastel palette adds mood beyond mere utility. New Balance presents functional materials alongside a sensitive color palette in this collection. IU's styling proves both elements at once.

The Flying Goose Down collection, true to its Into Nature theme, was designed with outdoor activities in mind. Yet the designs are perfectly wearable in the city. The seam contrast draws the eye to details, while pastel tones bring a lightness that avoids heaviness. This is why functional outerwear no longer stays confined to hiking trails.

The pop-up was held for the 26FW season, with IU serving as the face of the collection in her role as New Balance ambassador. The pastel hues of the down jacket visible through her fingers lighten winter's weight. What color will fill your winter down?

FAQ

What are the key features of the New Balance Flying Goose Down Collection?

The New Balance 26FW Flying Goose Down Collection uses premium goose fill to deliver both lightweight warmth and insulation. With exposed seam color-blocking and a pastel color lineup, it captures a trendy gorpcore mood and was unveiled through the 'NB FLYING77: Into Nature' pop-up.

What is gorpcore?

Gorpcore is the practice of styling outdoor performance wear as everyday urban clothing. It combines functional fabrics with fashion-forward design to create looks that work beyond the trail, making technical pieces wearable in daily life.

What did IU wear to the New Balance pop-up?

IU wore a pastel-colored down jacket from the New Balance 26FW Flying Goose Down Collection. Made with premium goose fill, the jacket offers exceptional lightweight warmth and features distinctive exposed seam color-blocking details.