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Goodbye, Mathilde—From Jisoo

Dior's longtime PR director Mathilde Favier has passed away at the age of 57. In response to the sudden news, BLACKPINK's Jisoo shared a heartfelt letter on her Instagram Stories.

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Dior's longtime PR director Mathilde Favier has passed away at the age of 57. In response to the sudden news, BLACKPINK's Jisoo shared a heartfelt letter on her Instagram Stories.

Mathilde was the one who held Jisoo's hand as she arrived at shows, walked with her through the crowds, and welcomed her first in Paris. She was always by Jisoo's side throughout her time as a Dior ambassador. From welcoming her with warmth from day one to making Paris feel like a second home, Mathilde was far more than a familiar face at Dior. After reading Jisoo's letter, every photo of them together feels different. Behind countless flashes was Mathilde, always looking out for Jisoo.

Mathilde was both the enduring face of Dior and a trusted PR professional in the fashion world. The relationships she built went beyond business, and Jisoo's letter proves that once again. What's the warmest moment between them that you remember?

FAQ

Who is Mathilde Favier?

Mathilde Favier was Dior's longtime PR director, a trusted PR professional in the fashion industry. She warmly welcomed and supported BLACKPINK's Jisoo throughout her ambassadorship and passed away at 57.

Why did Jisoo write a letter to Mathilde Favier?

Following the sudden news of Dior PR director Mathilde Favier's passing, Jisoo posted a long letter on her Instagram story, expressing gratitude and mourning for Mathilde, who warmly embraced her from their first meeting and made unfamiliar Paris feel like a second home.

What was the relationship between Mathilde Favier and Jisoo?

Mathilde held Jisoo's hand at shows, walked alongside her through crowds, and was always first to greet her in Paris during her Dior ambassadorship. According to Jisoo's letter, their bond transcended business, making Paris feel like Jisoo's second home.