ATEEZ's SAN appears in Dolce&Gabbana's Fall/Winter 2026 campaign, photographed by legendary fashion photographer Steven Meisel. As the brand's global ambassador, SAN steps into Meisel's lens to embody a new portrait of masculinity envisioned by the Italian house.
The campaign centers on the brand's signature codes: Sicily and black, lace, knitwear, denim, and precise tailoring. This marks the first time Meisel, who has worked with Dolce&Gabbana since the Fall/Winter 1989 season, collaborates with SAN on a campaign. Reflecting on the shoot, SAN described it as a deeply meaningful and unforgettable experience.
Within Meisel's frame, SAN channels the Dolce&Gabbana vision of modern masculinity. The campaign translates decades of heritage into a contemporary visual language, where tradition and present-day sensibility coexist in a single image.
How do you see this meeting between Dolce&Gabbana's masculine ideal and SAN?
The campaign centers on the brand's signature codes: Sicily and black, lace, knitwear, denim, and precise tailoring. This marks the first time Meisel, who has worked with Dolce&Gabbana since the Fall/Winter 1989 season, collaborates with SAN on a campaign. Reflecting on the shoot, SAN described it as a deeply meaningful and unforgettable experience.
Within Meisel's frame, SAN channels the Dolce&Gabbana vision of modern masculinity. The campaign translates decades of heritage into a contemporary visual language, where tradition and present-day sensibility coexist in a single image.
How do you see this meeting between Dolce&Gabbana's masculine ideal and SAN?
FAQ
Who shot the Dolce&Gabbana FW26 campaign featuring ATEEZ's San?
World-renowned fashion photographer Steven Meisel shot the campaign. Meisel has worked with Dolce&Gabbana since Fall/Winter 1989 and teamed up with San for the first time on this project.
What concept did San express in the Dolce&Gabbana campaign?
San embodied the new masculine portrait Dolce&Gabbana envisions. Centered on signature codes like Sicily, black, lace, knitwear, denim, and refined tailoring, he merged tradition with contemporary sensibility into one image.
What is ATEEZ San's relationship with Dolce&Gabbana?
San is a global ambassador for Dolce&Gabbana. In this Fall/Winter 2026 campaign, he embodies the masculinity the brand seeks to express.
