Byeon Woo-seok and ADERERROR Unveil Transcendent 'Poetic Project'

ADERERROR has released the main film for its 'Poetic Project' featuring official ambassador Byeon Woo-seok, showcasing the brand's signature experimental storytelling. The project employs the brand's distinctive 'Fragment Narrative' approach, weaving together fragmented scenes through a unified visual language that blends short-form content, fashion film aesthetics, and artistic editing techniques.

In the film, Byeon Woo-seok traverses surreal dimensions where galaxies and light intersect, embodying a journey that transcends conventional physical and conceptual boundaries toward new realms of possibility. This visual narrative reflects ADERERROR's ongoing brand philosophy of 'boundary dissolution' and 'creation of new order,' translating abstract concepts into compelling imagery.

As one of South Korea's leading contemporary fashion labels, ADERERROR continues to strengthen its brand identity through art film-format content that breaks away from traditional campaign structures. The collaboration with Byeon Woo-seok represents more than standard model casting—it functions as a creative partnership where the actor's image and the brand's narrative vision align seamlessly. The full content is now available on ADERERROR's official Instagram channel.