Chinese product designer @cashru237 and 3D designer @y.angr have unveiled a striking eyewear design in celebration of global AirMax Day. Created for Nike AirMax LAVA-V1 apparel, these sunglasses feature an organic form reminiscent of brown insect eyes, capturing attention with their experimental aesthetic. The Nike logo is subtly engraved on the side, maintaining brand identity while pushing creative boundaries.
This collaboration extends beyond sunglasses to include a ring design that wraps around the finger, presenting new possibilities in wearable accessories. Crafted in translucent amber material, the eyewear pursues both sculptural silhouette and functionality, blurring the lines between streetwear fashion and avant-garde design. The piece demonstrates how digital design technology can merge with physical products to create innovative fashion statements.
Celebrated annually on March 26, global AirMax Day honors Nike's iconic AirMax technology through collaborations with designers worldwide, reinterpreting brand heritage in fresh contexts. This project exemplifies Nike's experimental spirit in expanding beyond traditional sneaker culture into the fashion accessory realm. By combining cutting-edge 3D design with tangible product development, the collaboration symbolizes the ongoing convergence of fashion and technology in contemporary design practice.
This collaboration extends beyond sunglasses to include a ring design that wraps around the finger, presenting new possibilities in wearable accessories. Crafted in translucent amber material, the eyewear pursues both sculptural silhouette and functionality, blurring the lines between streetwear fashion and avant-garde design. The piece demonstrates how digital design technology can merge with physical products to create innovative fashion statements.
Celebrated annually on March 26, global AirMax Day honors Nike's iconic AirMax technology through collaborations with designers worldwide, reinterpreting brand heritage in fresh contexts. This project exemplifies Nike's experimental spirit in expanding beyond traditional sneaker culture into the fashion accessory realm. By combining cutting-edge 3D design with tangible product development, the collaboration symbolizes the ongoing convergence of fashion and technology in contemporary design practice.
FAQ
Who designed the Nike Air Max LAVA-V1 sunglasses?
Chinese product designer @cashru237 and 3D designer @y.angr collaborated on the design. To celebrate global Air Max Day, they unveiled distinctive insect-eye-inspired eyewear alongside a ring design.
When is Air Max Day and what does it commemorate?
Air Max Day falls on March 26th annually, celebrating Nike's iconic Air Max technology. Through collaborations with designers worldwide, it reinterprets brand heritage and serves as an opportunity to expand beyond sneaker culture into diverse fashion territories.
What are the distinctive features of this Nike eyewear design?
It features an organic form reminiscent of brown insect eyes, crafted in transparent amber material. The Nike logo is delicately engraved on the sides, and the avant-garde design pursues both sculptural silhouette and functionality.
