adidas Originals has chosen OYUL and RYUL of LNGSHOT as the first faces of its new silhouette, the Adistar Mold. The shoe features fluid curved lines and a bold, voluminous build originally rooted in running design, but this campaign shifts it entirely into street territory. OYUL and RYUL layer denim zip-ups and pants over the Adistar Mold, reinterpreting its sporty lines through an urban lens.
One shoe swap changes the entire mood of the look. The Adistar Mold's flowing curves and substantial volume elevate the wearer's styling with minimal effort. OYUL matches his pair with a white-toned track jacket for a clean street vibe, while RYUL opts for a black denim setup that brings more edge. Same silhouette, entirely different impression depending on how you wear it.
The campaign debuts in both still images and a short film. The film captures the two members moving in the Adistar Mold, showing how the shoe's curves follow the natural lines of the foot and leg. What a still can't convey — the three-dimensionality, the fit — comes through clearly on screen.
This is only the opening chapter of LNGSHOT's collaboration with the Adistar Mold. Following OYUL and RYUL, more members will reveal their takes on the silhouette through the adidas Originals official Instagram in the coming weeks. If the first installment delivers this level of visual cohesion, the rest is well worth watching. How do you think LNGSHOT's next styling direction will unfold?
One shoe swap changes the entire mood of the look. The Adistar Mold's flowing curves and substantial volume elevate the wearer's styling with minimal effort. OYUL matches his pair with a white-toned track jacket for a clean street vibe, while RYUL opts for a black denim setup that brings more edge. Same silhouette, entirely different impression depending on how you wear it.
The campaign debuts in both still images and a short film. The film captures the two members moving in the Adistar Mold, showing how the shoe's curves follow the natural lines of the foot and leg. What a still can't convey — the three-dimensionality, the fit — comes through clearly on screen.
This is only the opening chapter of LNGSHOT's collaboration with the Adistar Mold. Following OYUL and RYUL, more members will reveal their takes on the silhouette through the adidas Originals official Instagram in the coming weeks. If the first installment delivers this level of visual cohesion, the rest is well worth watching. How do you think LNGSHOT's next styling direction will unfold?
FAQ
Who are the first models for the adidas Adistar Mold campaign?
Longshot's Oyul and Ryul. Adidas Originals chose the two members as the face of its new Adistar Mold silhouette, unveiling both images and film formats.
What are the design features of the Adistar Mold?
Sleekly curved lines and a voluminous silhouette. Although the design originates from running, this campaign reinterprets it for the streets by pairing it with a denim zip-up and pants.
When can we see additional looks from the Longshot members?
They'll be released progressively on adidas Originals' official Instagram. After Oyul and Ryul, other members' styling will be showcased in turn.
