Nike Studio Fleece is a newly developed fleece collection built on insights gathered from over 300 women worldwide. Designed to merge athletic functionality with everyday wear, the collection bridges the gap between workout gear and daily fashion, offering a sportswear system tailored to contemporary women's lifestyles. Joining KARINA in the campaign are figure skater Alysa Liu, sprinter Sha'Carri Richardson, and football siblings Reece and Lauren James, representing diverse fields of artistry and athleticism.
The collection has already launched in North America and Europe, with a global rollout scheduled for September 1. Through this collaboration with a global icon like KARINA, Nike demonstrates that sportswear can transcend its functional roots to become an everyday wardrobe essential.
FAQ
When will the Nike Studio Fleece collection launch globally?
The Nike Studio Fleece collection is scheduled for global launch on September 1, 2025. It has already been released in North America and Europe, and was developed based on insights from over 300 women worldwide as a daily sportswear collection.
What collection did Karina participate in for Nike's campaign?
Karina participated in the Nike Studio Fleece campaign. This collection is a new fleece line combining athletic functionality with dailywear, also featuring figure skater Alysa Liu, track athlete Sha'Carri Richardson, and footballers Reece and Lauren James.
How was Nike Studio Fleece developed?
Nike Studio Fleece was developed based on insights from over 300 women worldwide. It was designed as a sportswear system combining athletic functionality with dailywear, reflecting the lifestyles of modern women who move seamlessly between exercise and everyday life.
