트랙에서 태어나 런웨이에 오르다 — Cover

Born on the Track, Made for the Runway

When did racing suits become fashion? At the center of this shift is Alpinestars RSRV.

Follow PAP on Instagram
When did racing suits become fashion? At the center of this shift is Alpinestars RSRV. Exploring the intersection of racing and fashion, RSRV is the premium apparel line that reimagines materials, hardware, and protective components from actual MotoGP suits into new silhouettes. Even leather from damaged racing suits that can no longer be used on the track is repurposed for garments and hangtags, proof that RSRV goes beyond simply borrowing the graphics and imagery of motorsports. Balenciaga has collaborated with Alpinestars since SS24, while RSRV has also worked with Heliot Emil, JUUN.J, and others. Most notably, six collaborative looks with RSRV appeared on the runway at JUUN.J's FW26 Paris collection.

Now, these pieces can finally be seen in Seoul. At ADDICTED Seoul in Gangnam, visitors can explore RSRV's FW26 collection, 'The Grit Era,' and its latest offerings. As technology originally engineered for the track becomes part of fashion, which RSRV piece would you want to wear?

FAQ

What is Alpinestars RSRV?

Alpinestars RSRV is a premium apparel line exploring the intersection of racing and fashion. It upcycles leather from crash-damaged racing suits into garments and hangtags, translating motorsport into fashion through actual technology and materials, not just graphics.

How did the Juun.J and Alpinestars RSRV collaboration come about?

Six co-created looks with RSRV debuted on the runway at Juun.J's FW26 Paris collection. RSRV, which has collaborated with Balenciaga, Heliot Emil, and other designer brands, continues reinterpreting racing suits as fashion pieces.

Where can you see Alpinestars RSRV products in Seoul?

You can discover RSRV's FW26 collection 'The Grit Era' and latest pieces at Addicted Seoul, located at 14 Eonju-ro 174-gil, Gangnam-gu. It's a space to experience RSRV items where track-developed technology is reborn as fashion.