On November 11, ATEEZ's Seonghwa appeared at the launch of the first collaborative collection between SONGZIO and EGONLAB. As SONGZIO's global ambassador, he attended the event representing the brand. asked him who the coolest person was today. His answer came without words. Seonghwa simply poked his own cheek with his finger.
This marks the first collaboration between SONGZIO and EGONLAB. The two brands maintained their individual identities while creating a new texture together. The launch venue was packed with crowds eager to see the collection firsthand. Seonghwa stood at the center, celebrating the brands' new beginning.
It was a moment that revealed another side of Seonghwa beyond his usual cool demeanor. His unhesitant gesture of pointing to himself in front of the camera carried both charm and confidence. His body language spoke louder than words. The moment was captured on video.
SONGZIO has appointed Seonghwa as its global ambassador, aiming to expand the brand's youthful reach. The collaboration with EGONLAB sits in the same context. Seonghwa stands at the center of this flow, embodying the image the brand desires. Who do you think is the coolest person today?
This marks the first collaboration between SONGZIO and EGONLAB. The two brands maintained their individual identities while creating a new texture together. The launch venue was packed with crowds eager to see the collection firsthand. Seonghwa stood at the center, celebrating the brands' new beginning.
It was a moment that revealed another side of Seonghwa beyond his usual cool demeanor. His unhesitant gesture of pointing to himself in front of the camera carried both charm and confidence. His body language spoke louder than words. The moment was captured on video.
SONGZIO has appointed Seonghwa as its global ambassador, aiming to expand the brand's youthful reach. The collaboration with EGONLAB sits in the same context. Seonghwa stands at the center of this flow, embodying the image the brand desires. Who do you think is the coolest person today?
FAQ
When was the Songzio × Egonlab event that Seonghwa attended held?
The launch of Songzio and Egonlab's first collaboration collection took place on November 11, 2024. ATEEZ Seonghwa attended the event in his capacity as Songzio's global ambassador.
What role does Seonghwa hold at Songzio?
Seonghwa serves as Songzio's global ambassador. The brand tapped him to expand its youthful image, and he attended this Egonlab collaboration event as the face representing the brand.
What question did PAP ask Seonghwa?
PAP asked Seonghwa who looked the coolest today. Instead of answering verbally, Seonghwa responded with an adorable gesture, poking his own cheek with his finger to point at himself.
