Gimme Gummy

By LINGCHEN, NAN, NANA

I started from a phenomenon that many people experience today: visual fatigue in the digital age. We spend most of our time looking at screens, so people increasingly desire experiences that feel more emotional and tactile. This is why jelly aesthetics has become a rising trend. For 2026, we can see a strong interest in soft materials, playful colors, nostalgic emotions, and sensory experiences inspired by ASMR culture. My project transforms this trend into a dreamlike fashion narrative.