
TREASURE returns with their digital single [SHOCK]. To mark the occasion, the members staged their own celebration — a chaotic, self-directed, and refreshingly candid self-celebration.
In front of the camera, the members gesture at each other, fix their hair, and burst into laughter. Instead of polished choreography, it's spontaneous reactions that fill the frame. One member covers his ears, another glances at his bandmate and grins. The energy of the comeback moment is captured raw.
This approach also serves as a direct invitation to the fan community. The message 'TREASURE MAKERs, are you in?' isn't just promotion — it's an offer to share the same moment. The structure is simple: the artist shows their joy first, then extends a hand for fans to step inside.
The footage shakes, the expressions aren't exaggerated, and the lighting isn't deliberately set. Yet the scene holds weight because the members are genuinely enjoying themselves. A comeback is completed when celebrated together. Do you want to join this self-celebration?
In front of the camera, the members gesture at each other, fix their hair, and burst into laughter. Instead of polished choreography, it's spontaneous reactions that fill the frame. One member covers his ears, another glances at his bandmate and grins. The energy of the comeback moment is captured raw.
This approach also serves as a direct invitation to the fan community. The message 'TREASURE MAKERs, are you in?' isn't just promotion — it's an offer to share the same moment. The structure is simple: the artist shows their joy first, then extends a hand for fans to step inside.
The footage shakes, the expressions aren't exaggerated, and the lighting isn't deliberately set. Yet the scene holds weight because the members are genuinely enjoying themselves. A comeback is completed when celebrated together. Do you want to join this self-celebration?

FAQ
What is the title of TREASURE's new single?
TREASURE's new single is titled SHOCK. Released as a digital single, the members celebrated their comeback with a self-celebrating video they shot themselves.
How did TREASURE celebrate their comeback?
TREASURE celebrated with a self-shot video where members gestured and laughed together on camera. The chaotic yet genuine moments were captured exactly as they happened and shared with fans.
What is TREASURE's fandom name?
TREASURE's fandom is called TREASURE MAKER. In the comeback video, they invited fans directly with the message, 'TREASURE MAKER, please join us too.'