Nayeon Unveils GROVE's 26SS 'Wear Yourself' Collection at Apgujeong

TWICE's Nayeon made a surprise appearance at the GROVE Apgujeong store, drawing significant attention from fans and fashion insiders alike. Attending the unveiling event for the brand's 26SS 'Wear Yourself' collection, Nayeon showcased an elegant yet trendy look, pairing an off-shoulder white top with a black flared skirt. Her styling perfectly embodied GROVE's concept of 'wearing oneself,' highlighting individuality through fashion.

Despite the relatively chilly weather, Nayeon greeted fans and attendees with her signature warm smile and relaxed demeanor. Her iconic eye-smile created a welcoming atmosphere throughout the store, demonstrating the natural synergy between the artist and the brand. The K-pop idol's presence elevated the collection launch into a memorable fashion moment.

The event also featured 'Beyond the Gymnasium Walls,' a collaborative collection between GROVE and tennis brand Wilson. This athleisure-focused line blurs the boundaries between sportswear and lifestyle fashion, offering versatile pieces suitable for everyday wear. The collaboration reflects GROVE's design philosophy of merging functionality with contemporary aesthetics. Both the 26SS collection and the Wilson collaboration are now available at the GROVE Apgujeong flagship store.