TWICE's Momo and actor Kim Jae-won attended the Onitsuka Tiger Spring/Summer 2027 show at Milan Fashion Week. Both appeared as brand ambassadors, representing Onitsuka Tiger at the venue. Camera shutters followed them from the entrance, capturing every step. Momo wore a blue and orange check mesh top that channeled the brand's athletic DNA. Kim Jae-won chose a charcoal double-breasted jacket over a black tee, achieving restrained elegance.
Milan Fashion Week is the stage where global brands unveil their next-season collections. Onitsuka Tiger presented a fusion of sportswear functionality and urban sensibility this season. The runway featured mesh fabrics, bold color blocking, and layered silhouettes. The brand has a history of blurring the line between sport and lifestyle since its founding in Kobe, Japan, in 1949.
Momo has been expanding her presence as a fashion muse with recent appearances. Kim Jae-won has also established himself as a style icon through consistent invitations to fashion events alongside his acting career. Their joint appearance in Milan is a case study in how naturally K-entertainment and global fashion brands now collaborate.
An ambassador is not just someone who wears clothes. The role involves embodying the brand's identity and translating it into a personal language for the public. What Momo and Kim Jae-won showed in Milan was exactly that translation at work. How do you interpret sportswear in your everyday life?
Milan Fashion Week is the stage where global brands unveil their next-season collections. Onitsuka Tiger presented a fusion of sportswear functionality and urban sensibility this season. The runway featured mesh fabrics, bold color blocking, and layered silhouettes. The brand has a history of blurring the line between sport and lifestyle since its founding in Kobe, Japan, in 1949.
Momo has been expanding her presence as a fashion muse with recent appearances. Kim Jae-won has also established himself as a style icon through consistent invitations to fashion events alongside his acting career. Their joint appearance in Milan is a case study in how naturally K-entertainment and global fashion brands now collaborate.
An ambassador is not just someone who wears clothes. The role involves embodying the brand's identity and translating it into a personal language for the public. What Momo and Kim Jae-won showed in Milan was exactly that translation at work. How do you interpret sportswear in your everyday life?
FAQ
Which brand's show did Momo and Kim Jae-won attend at Milan Fashion Week?
Onitsuka Tiger's Spring/Summer 2027 collection show. The two attended as brand ambassadors and drew camera flashes from the moment they arrived at the entrance.
What did Momo wear in Milan?
Momo wore a blue and orange check mesh top. The styling was a direct reflection of Onitsuka Tiger's sporty brand DNA.
What style did Kim Jae-won show up in at Milan Fashion Week?
Kim Jae-won paired a charcoal double-breasted jacket with a black T-shirt for restrained elegance. It was a look that reinterpreted the sporty brand with an urban sensibility.
