Wilson opened its new flagship store in Myeongdong, and brand ambassador MINNIE of (G)I-DLE appeared to celebrate. Just days after meeting her in Paris, we found ourselves face-to-face with her again in the heart of Seoul. MINNIE lit up the Myeongdong street in a pink Wilson tracksuit. Wilson is an American sportswear brand founded in New York in 1914, long beloved for its tennis rackets and athletic apparel. This Myeongdong store offers the full brand experience directly in Korea.
MINNIE wore a pink half-zip jacket paired with matching shorts, waving to visitors in front of the store. The deep pink tone is a signature color frequently seen in Wilson's collections, embodying the brand's vibrant spirit. She had just wrapped a schedule in Paris the day before, making this Myeongdong visit her first official appearance back in Seoul. Behind her, the storefront displayed sportswear in red, white, and navy, showcasing Wilson's wide style spectrum.
MINNIE has been working with Wilson since 2024. She has mentioned in several interviews that the brand's sporty mood aligns naturally with her own bright energy. This Myeongdong location aims to be more than a retail space—it's a brand hub where visitors can experience Wilson's heritage firsthand. Inside, the store features not just apparel but also tennis rackets and sports accessories.
MINNIE's look seamlessly bridges street style and sportswear, reflecting Wilson's design philosophy. The pink tracksuit is playful without being excessive, finished cleanly with white socks and sneakers. How do you style sportswear in your everyday life?
MINNIE wore a pink half-zip jacket paired with matching shorts, waving to visitors in front of the store. The deep pink tone is a signature color frequently seen in Wilson's collections, embodying the brand's vibrant spirit. She had just wrapped a schedule in Paris the day before, making this Myeongdong visit her first official appearance back in Seoul. Behind her, the storefront displayed sportswear in red, white, and navy, showcasing Wilson's wide style spectrum.
MINNIE has been working with Wilson since 2024. She has mentioned in several interviews that the brand's sporty mood aligns naturally with her own bright energy. This Myeongdong location aims to be more than a retail space—it's a brand hub where visitors can experience Wilson's heritage firsthand. Inside, the store features not just apparel but also tennis rackets and sports accessories.
MINNIE's look seamlessly bridges street style and sportswear, reflecting Wilson's design philosophy. The pink tracksuit is playful without being excessive, finished cleanly with white socks and sneakers. How do you style sportswear in your everyday life?
FAQ
When did the Wilson Myeongdong store that Minnie visited open?
The Wilson Myeongdong flagship store opened recently, and Minnie attended the launch event as brand ambassador. The exact opening date wasn't specified in the caption, but her visit was her first official schedule after returning to Seoul from Paris.
What Wilson outfit did Minnie wear?
Minnie wore a Wilson tracksuit consisting of a pink half-zip jacket and matching shorts. She completed the look with white socks and sneakers; the deep pink color is a frequently seen tone in Wilson's signature line.
Since when has Minnie been a Wilson ambassador?
Minnie has been serving as Wilson's brand ambassador since 2024. In an interview, she mentioned that the brand's sporty mood aligns well with her bright energy.
