BLACKPINK's Jennie has officially launched her co-designed capsule collection with Los Angeles-based swimwear brand Frankies Bikinis at MUSINSA EMPTY Seongsu, marking the collection's first official pop-up in Korea. Known for its California-inspired aesthetic, Frankies Bikinis brings its signature laid-back yet sophisticated vibe to the Korean market through this collaboration. The pop-up showcases not only the exclusive Jennie collaboration line but also the brand's 2026 Spring/Summer collection, drawing attention from swimwear enthusiasts ahead of the upcoming summer season.
Jennie was deeply involved in the design process of this capsule collection, infusing it with her signature style—refined yet bold. The striking red bikini paired with a matching jacket evokes California sunshine and a carefree lifestyle, seamlessly blending Jennie's global sensibility with Frankies Bikinis' brand philosophy. The collection reflects a modern approach to swimwear, where versatility and design-forward thinking meet.
MUSINSA EMPTY Seongsu has recently emerged as a key destination for global brand pop-ups, and the Frankies Bikinis activation is no exception. The space harmonizes Seongsu's trendy urban energy with the brand's West Coast vibes, offering visitors a unique retail experience. Guests can explore Jennie's collaboration pieces firsthand and immerse themselves in the full range of the brand's latest offerings.
Swimwear is no longer confined to beach vacations. As layering and resort-wear styling become mainstream, design-driven brands like Frankies Bikinis are gaining stronger footing in the fashion landscape. This collaboration between Jennie's global influence and the brand's creative vision sets a new benchmark for K-pop star and fashion brand partnerships, demonstrating how cultural capital and design innovation can intersect to redefine category boundaries.
Jennie was deeply involved in the design process of this capsule collection, infusing it with her signature style—refined yet bold. The striking red bikini paired with a matching jacket evokes California sunshine and a carefree lifestyle, seamlessly blending Jennie's global sensibility with Frankies Bikinis' brand philosophy. The collection reflects a modern approach to swimwear, where versatility and design-forward thinking meet.
MUSINSA EMPTY Seongsu has recently emerged as a key destination for global brand pop-ups, and the Frankies Bikinis activation is no exception. The space harmonizes Seongsu's trendy urban energy with the brand's West Coast vibes, offering visitors a unique retail experience. Guests can explore Jennie's collaboration pieces firsthand and immerse themselves in the full range of the brand's latest offerings.
Swimwear is no longer confined to beach vacations. As layering and resort-wear styling become mainstream, design-driven brands like Frankies Bikinis are gaining stronger footing in the fashion landscape. This collaboration between Jennie's global influence and the brand's creative vision sets a new benchmark for K-pop star and fashion brand partnerships, demonstrating how cultural capital and design innovation can intersect to redefine category boundaries.
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