Winter warmth meets cutting-edge AI in Google's latest year-end campaign. Powered by Gemini 3 and Nano Banana Pro, 'Santa is Coming to Town' was directed by Shin Wooseok of Dolphin Kidnapping and stars actors Byun Wooseok and Park Heesoon. The campaign blends Christmas nostalgia with technological magic, transforming everyday moments into cherished memories through a tender narrative lens.
Throughout the film, small playful miracles unfold like traces of Santa left behind by two priests. Beyond the video itself, the campaign introduces an interactive element called the '#SantaPromptPackage.' By scanning a QR code, users are connected directly to the Gemini app, where anyone can create their own personalized Santa scene. This participatory approach bridges brand storytelling and consumer experience seamlessly.
Byun Wooseok, who recently captured hearts in tvN's 'Lovely Runner,' has emerged as a sought-after face in advertising. His pairing with veteran actor Park Heesoon delivers a cross-generational warmth that amplifies the campaign's inclusive message. Director Shin Wooseok's signature emotional touch combines with the actors' performances to craft a Christmas story where technology and humanity coexist gracefully.
Through this campaign, Google demonstrates how AI can naturally integrate into daily life and generate special moments. Like the gentle magic of new technology, the campaign wishes for a warm story to bloom in your everyday life this winter.
Throughout the film, small playful miracles unfold like traces of Santa left behind by two priests. Beyond the video itself, the campaign introduces an interactive element called the '#SantaPromptPackage.' By scanning a QR code, users are connected directly to the Gemini app, where anyone can create their own personalized Santa scene. This participatory approach bridges brand storytelling and consumer experience seamlessly.
Byun Wooseok, who recently captured hearts in tvN's 'Lovely Runner,' has emerged as a sought-after face in advertising. His pairing with veteran actor Park Heesoon delivers a cross-generational warmth that amplifies the campaign's inclusive message. Director Shin Wooseok's signature emotional touch combines with the actors' performances to craft a Christmas story where technology and humanity coexist gracefully.
Through this campaign, Google demonstrates how AI can naturally integrate into daily life and generate special moments. Like the gentle magic of new technology, the campaign wishes for a warm story to bloom in your everyday life this winter.
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