Six of women's tennis top stars will gather in Seoul from December 25 to 27. Hyundai Card Culture Project 32: NAVER X Hyundai Card THE SIX takes over Inspire Arena in Incheon, with a lineup that includes Aryna Sabalenka, Elena Rybakina, Iga Swiatek, Naomi Osaka, Mirra Andreeva, and Jasmine Paolini. These are names you would normally have to chase around the globe to watch, now on one court.
The tournament is a knockout format. Two quarterfinals, two semifinals, and one final add up to five matches in total, with a prize pool of 1.1 million dollars. With matches spread across three consecutive days, the finalist will play three times in that stretch. Watching how stamina and strategy shift under pressure is part of the draw.
The event is also an attempt to make elite tennis more accessible. Catching tour matches usually means flying overseas, but this time Incheon is the destination. Tickets are sold via NAVER, and for those who can't attend, KBS and CHZZK will broadcast every match live. It's a setup that accounts for platform reach as much as physical attendance.
Among the participants, Sabalenka holds the world No. 1 ranking, Rybakina is a Wimbledon champion, and Swiatek is a multi-time French Open winner. Osaka has four Grand Slam titles, Paolini was runner-up at the 2024 French Open, and Andreeva is an 18-year-old powerhouse on the rise. Each brings a distinct playing style, so every match carries its own kind of tension. Plan your year-end courtside.
The tournament is a knockout format. Two quarterfinals, two semifinals, and one final add up to five matches in total, with a prize pool of 1.1 million dollars. With matches spread across three consecutive days, the finalist will play three times in that stretch. Watching how stamina and strategy shift under pressure is part of the draw.
The event is also an attempt to make elite tennis more accessible. Catching tour matches usually means flying overseas, but this time Incheon is the destination. Tickets are sold via NAVER, and for those who can't attend, KBS and CHZZK will broadcast every match live. It's a setup that accounts for platform reach as much as physical attendance.
Among the participants, Sabalenka holds the world No. 1 ranking, Rybakina is a Wimbledon champion, and Swiatek is a multi-time French Open winner. Osaka has four Grand Slam titles, Paolini was runner-up at the 2024 French Open, and Andreeva is an 18-year-old powerhouse on the rise. Each brings a distinct playing style, so every match carries its own kind of tension. Plan your year-end courtside.
FAQ
When and where is Naver X Hyundai Card THE SIX taking place?
December 25–27, 2026, at Inspire Arena in Jung-gu, Incheon. The three-day tournament features five matches total. Tickets are available through Naver booking, and the event will be broadcast live on KBS and Chzzk.
Which players are competing in this tournament?
Six players: Aryna Sabalenka (world No. 1), Elena Rybakina (Wimbledon champion), Iga Świątek (multiple French Open winner), Naomi Osaka (four-time Grand Slam champion), Mirra Andreeva (18-year-old rising star), and Jasmine Paolini (2024 French Open runner-up).
What's the total prize money for Hyundai Card Culture Project 32 THE SIX?
The total prize purse is 1.1 million dollars. The knockout format includes two quarterfinals, two semifinals, and one final across five matches. The champion will play up to three matches over three days.
