Playing Pretty — Cover

Playing Pretty

Playing Pretty explores the unspoken expectation for women in sport to perform without sacrificing femininity. Inspired by the World Cup and the male-dominated world of professional sport, the editorial blurs the line between athleticism and fashion, questioning why women are still expected to look beautiful while proving they belong.

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Credits

Photographer
@emmarahmani.photo
Art Director
@melinaferber_
Style
@melinaferber_
Make Up & Hair
@makeupetrus
Set Design
@janaantoun
Style assist
@swweeeetb
Retouching
@emmarahmani.photo
Producer
@emmarahmani.photo
MUAH assist.
@chrismuaartist
Starring
@lalytoples
Talent Agency
@twomanagementbarcelona
Starring
@ henriquez.anasil
Talent Agency
@twomanagementbarcelona

Fashion

Shop the Story

alo Shop hat →infernalbaddies Shop sweater →adidas Shop sweater →mediasbonsucces Shop pants →clstd08 Shop hat →nike Shop top →gimaguas Shop skirt →calzedonia Shop pants →ancutasarca Shop shoes →tomford Shop sunglasses →balenciaga Shop shoes →nii.hai Shop boots →
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FAQ

Who photographed and styled the Playing Pretty editorial?

Emma Rahmani handled photography, retouching, and producing. Melina Ferber served as art director and stylist, while Sandra Ruibal Petrus did makeup and hair. Models Polina Romanova and Anasil Henriquez are with Two Management.

What theme does Playing Pretty explore?

It examines the implicit expectation that women in sports must compete without sacrificing femininity, drawing inspiration from the World Cup and male-dominated professional sports while blurring the boundaries between athleticism and fashion.

Which brands are featured in Playing Pretty?

The editorial features Alo, Infernal Baddies, Adidas, Bon Succes, CLOSETD-08, Nike, Gimaguas, and Calzedonia.