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Credits
Creative Director & Photographer & Set Design
@lilylytton_photography
Concept Creator & Creative Director & Style
@Jonni_boi_official
Make Up
@Connnmua
Make Up
@saph.hmua
Hair & Wig
@kostrukhair
Nails
@giulia_oldani_nails
Nails
@leftbyaliens
Assisted by
@essay_visuals
BTS & Assisted by
@sanemozman
Style assist
@pr0ject.108
Style assist
@annpamil_
Style assist
@kiboeki
Hair assist
@graciiyxox
BTS
@saaltatio
BTS
@sassy_jg
Location
@aara_creativestudios
Starring
@saich0tic
Starring
@ellaeiveren
Starring
@ladyparissmith
Starring
@lydiaadeyemi_
Starring
@julyjones
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FAQ
What was the inspiration behind the Haus Of De Vil editorial?
Inspired by Cruella de Vil from 101 Dalmatians, we reinterpreted her dramatic fashion legacy through black, white, and red tones with exaggerated silhouettes, giving it a contemporary edge while honoring her iconic style.
Who was responsible for creative direction and photography on this shoot?
Lily Lytton and Jonni Boi served as creative directors. Lily Lytton handled photography and set design, while Jonni Boi led concept development and styling, bringing the vision to life through their collaborative approach.
What's the meaning behind the perfume bottles in the editorial?
The black-and-white perfume bottles symbolize Cruella's dual nature—a recurring motif that visually and psychologically captures the contrast between refined elegance and impulsive darkness, reflecting her complex character and contradictory impulses.