Vans Unveils Authentic 'Off The Wall' Campaign with CORTIS

Vans has unveiled its 'Off The Wall' global campaign spotlighting the brand's iconic Authentic silhouette. The campaign was executed in collaboration with CORTIS, a creative group within the APAC Vans family, who embody boundary-pushing creativity and free-spirited attitudes. Through their distinct perspectives and collaborative energy, CORTIS visualizes the essential message of the Authentic, reinterpreting the Off The Wall ethos with contemporary sensibility.

First introduced in 1966 as a deck shoe, the Authentic has evolved over nearly 60 years into a symbol of self-expression across skate and street culture. What began as a simple silhouette with durable construction has transformed into an emblem of creativity and individuality that transcends generations. This campaign extends that legacy to today's creators, shedding new light on the Authentic's timeless appeal within a modern context.

The campaign styles are currently available at Vans stores both online and offline. Additional colorways are scheduled to release on April 2, expanding the range of options while maintaining the classic silhouette. After 60 years, the iconic pair returns to the streets once again.