PEACEMINUSONE BEAUTY has unveiled its first brand image. A hand rests against a white background, each finger painted in a different shade: orange, blue, olive, nude, and burgundy. Founded by G-Dragon, PEACEMINUSONE is launching a beauty line for the first time and has revealed its identity through this teaser. The brand presented five nail colors alongside the text "EST. 2026 SEOUL," hinting at what's to come.
Nails are likely to be the first product. Each finger in the image carries a distinct mood through its color. Orange delivers playfulness, blue conveys cool chic, and olive speaks to androgynous sensibility. Nude exudes classic elegance, while burgundy suggests weighty refinement. All five shades show off their own character on the fingertips.
Candy-shaped rings in vibrant colors also catch the eye in the image. Translucent rings in orange, blue, yellow, and purple sit on each finger. They create a playful sculptural effect alongside the nails. It remains unclear whether these rings are part of the product lineup or simply styling elements for the shoot. What is certain is that the brand is starting its beauty journey from the fingertips.
The launch is scheduled for the first half of 2027. Which of the five colors will drop first has not been announced. PEACEMINUSONE has long channeled G-Dragon's aesthetic across fashion, accessories, and lifestyle. This beauty line marks the brand's first venture into the realm of fingertips, making it a significant move. Which of the five nail colors would you want to see on your hands first?
Nails are likely to be the first product. Each finger in the image carries a distinct mood through its color. Orange delivers playfulness, blue conveys cool chic, and olive speaks to androgynous sensibility. Nude exudes classic elegance, while burgundy suggests weighty refinement. All five shades show off their own character on the fingertips.
Candy-shaped rings in vibrant colors also catch the eye in the image. Translucent rings in orange, blue, yellow, and purple sit on each finger. They create a playful sculptural effect alongside the nails. It remains unclear whether these rings are part of the product lineup or simply styling elements for the shoot. What is certain is that the brand is starting its beauty journey from the fingertips.
The launch is scheduled for the first half of 2027. Which of the five colors will drop first has not been announced. PEACEMINUSONE has long channeled G-Dragon's aesthetic across fashion, accessories, and lifestyle. This beauty line marks the brand's first venture into the realm of fingertips, making it a significant move. Which of the five nail colors would you want to see on your hands first?
FAQ
When will PEACEMINUSONE Beauty launch?
PEACEMINUSONE Beauty is scheduled to launch in the first half of 2027. The brand revealed its first look through an official image featuring the text EST. 2026 SEOUL, and the debut product is highly likely to be nail polish.
What will PEACEMINUSONE Beauty's first product be?
The first product is expected to be nail polish. The released image shows fingers painted in five different colors—orange, blue, olive, nude, and burgundy—each finger showcasing a different shade to preview the brand's inaugural beauty line.
Who founded PEACEMINUSONE Beauty?
PEACEMINUSONE was founded by G-Dragon. The brand has expressed his aesthetic sensibility across fashion, accessories, and lifestyle, and this beauty line marks the brand's first venture into fingertips, making it particularly meaningful.
