LISA has unveiled a new campaign video with PlayStation in October. In the 50-second clip, she picks up a DualSense controller inside an elevator and steps into various gaming worlds. The soundtrack features a preview of her upcoming single, "Tarantino," giving fans an early listen before the official release.
This campaign is more than just advertising. It introduces a limited-edition PlayStation controller and merchandise collection that LISA helped design. Her aesthetic is now embedded in gaming hardware. The collaboration targets both gaming and music fans simultaneously.
LISA's new EP, "PRESS PLAY," along with the single "Tarantino," drops on October 23. The limited-edition controller follows a week later on October 30. The EP title itself evokes gaming terminology. It's a project that blurs the line between music and gaming culture.
LISA has been expanding her brand collaborations alongside her music career. This PlayStation project stands out as one of her most unexpected ventures yet. From music to gaming, discover LISA's creative evolution. Which side of LISA are you most excited to see?
This campaign is more than just advertising. It introduces a limited-edition PlayStation controller and merchandise collection that LISA helped design. Her aesthetic is now embedded in gaming hardware. The collaboration targets both gaming and music fans simultaneously.
LISA's new EP, "PRESS PLAY," along with the single "Tarantino," drops on October 23. The limited-edition controller follows a week later on October 30. The EP title itself evokes gaming terminology. It's a project that blurs the line between music and gaming culture.
LISA has been expanding her brand collaborations alongside her music career. This PlayStation project stands out as one of her most unexpected ventures yet. From music to gaming, discover LISA's creative evolution. Which side of LISA are you most excited to see?
