Casestudy has reached its 10th anniversary. The brand expanded and relocated its Shinsegae Gangnam store while unveiling its second collaboration with adidas, the Tokyo Contempo. Inspired by Y2K running shoes, the sneaker features a metallic silver finish. It channels the energy of city runs and night runs, bridging everyday wear, running culture, and fashion.
The accompanying neon lime socks stand out. Both brands' logos add a bold finishing touch. Y2K refers to the early 2000s aesthetic that blended digital futurism and street culture. The bold silhouettes and metallic materials characteristic of running shoes from that era are regaining attention now.
The collection launched on November 10, timed with the expanded reopening of the Shinsegae Gangnam store. It is available at BoonTheShop Cheongdam, select Casestudy stores, and BoonTheShop.com. Casestudy has been steadily building its presence in Korea's streetwear scene since its 2015 launch. This marks the brand's second collaboration with adidas.
What's the first scene that comes to mind when you think of Y2K running shoes?
The accompanying neon lime socks stand out. Both brands' logos add a bold finishing touch. Y2K refers to the early 2000s aesthetic that blended digital futurism and street culture. The bold silhouettes and metallic materials characteristic of running shoes from that era are regaining attention now.
The collection launched on November 10, timed with the expanded reopening of the Shinsegae Gangnam store. It is available at BoonTheShop Cheongdam, select Casestudy stores, and BoonTheShop.com. Casestudy has been steadily building its presence in Korea's streetwear scene since its 2015 launch. This marks the brand's second collaboration with adidas.
What's the first scene that comes to mind when you think of Y2K running shoes?
FAQ
When was the CaseStudy adidas Tokyo Contempo released?
The Tokyo Contempo launched on November 10, 2024, celebrating CaseStudy's 10th anniversary and the expansion opening of Shinsegae Gangnam. It features a metallic silver colorway inspired by Y2K running shoes.
Where can I buy the CaseStudy adidas collaboration sneakers?
Available at CaseStudy Shinsegae Gangnam, Boon the Shop Cheongdam, select CaseStudy stores, and boontheshop.com. The sneakers come packaged with neon lime socks.
How many times have CaseStudy and adidas collaborated?
This is their second collaboration. Since launching in 2015, CaseStudy has steadily built its presence in Korea's streetwear scene and partnered with adidas again for its 10th anniversary.
