Youser SS20 Backstage | Papmagazine

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FW19 Backstage

Photographer: Camilla Vazzoler

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Youser

SS20 Backstage

Photographer: Camilla Vazzoler

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L A T E S T

Unpredictable Harmony

Unpredictable Harmony

5 December. 2020 - Exclusive Editorial

unpredictable harmony, expressing the unpredictable and unapprised harmony between the east and the west in a single image.

Photography by Moondog Kim Styling by Dahee Choi Hair by Hayan Kim Makeup by Eunseo Lee Model by Haemin Jang

Fashion by Moonaoq, Jchoi, Carlonne and Vokchoi

Lorina

4 December. 2020 - Exclusive Editorial

Photography by Gosha In Styling by Alexey Golubev Model by Lorina Rey

Fashion by Alexey Golubev, Evgenia Barkova, Rosbalet and Tali Rutman

Hanabi

3 December. 2020 - Exclusive Editorial

Every girl shines like a hanabi eventually. We should love ourselves more and embrace our individuality.

Photography by Sharon Lau Styling by Coco Chan Makeup by Chili Fong Hair by Jay Yeung Photography Assistant by Crystal Lau Amber Lam Model by Aurora Lam Inspired by the song Uchiage Hanabi Daoko & Kenshi Yonezu

Fashion by Jasmine Wong, Mizugashitansan, Twinkle Yeung Ching Lam and Jhrop

Anna

3 December. 2020 - Exclusive Editorial

"Sometimes it's enough to have two ikea flashlights and a small Leica to be inspired by the great model Anna Ros, mixing brands with the budding genius Anais by Saakian"

Photography by Denis Nemyachenko Styling by Natalia Malyutina Makeup by Elena Surova Model by Anna Ros from System Agency Location by Artport

Fashion by Anais by Saakian, Alexander Wang, Elizabetta Franchi, Sandro Ferrone, Balmain, Asos, Actualee, Self-Portrait, Actualee, Zara, Alexandra Stepanetsx, Atos Lombardini and Normcore Firenze

Both of Us

2 December. 2020 - Exclusive Editorial

Photography by Gina Scarfogliero Styling by
Fabrizia Paolella Ridolfi Hair by Cosimo Bellomo Makeup by Clara Spadoni Photography Assistant by Paola Ledderucci Model by Susanna & Livia from Urbn Milan Location by Wallnut Studio Thanks to Teresa la Fosca & S2bPress

Fashion by Iosselliani, La Perla, Arrabal, Gianmarco Funari, Danilo Rao, Luigi Borbone, Annagiulia Firenze, Myril's Jewels, Judy Zhang, Dueccigloves, Salar, 16RFirenze, Giulia Saba and Reamerei

Be Water

1 December. 2020 - Exclusive Editorial

Photography by Andrea Squeo Styling by Ruxandra Virca
Hair & Makeup by Noemi Auetasc Model by Sim Yu Jin from Wonderwall

Fashion by Marsell, Tom Rebl, Kyme, Rada, Babylon, Alessandro Vigilante, Gerlando, Les Fleurs Studio, Red September and Letizia Rizzo

Astronaut

30 November. 2020 - Exclusive Editorial

It will be a long and lonely journey beyond imagination. Conviction to go through the darkness and approach the secrets of the world. How far is it going?

Photography & Art Directing by June Hyuk Park Styling by Hye Su Jo Hair & Makeup by Dong Ha Kim Model by Andrei Chernov & Mirre

Fashion by New Wave Boys, Reincarnation, Piartista, Assemblestation, Pandorum Jewelry, Marni, Lovelikethat, H&M, Toga and Ozod

Intrinity

30 November. 2020 - Exclusive Editorial

Creative Directing & Styling by Berker Kusku Photography by Ferda Demir Makeup by Yasin Altınel Hair by Emre Kayaci & Sabit Akkaya Styling Assistant by Necati Ozkutlu Colours by Davide Padovan Model by Maryna Bakhmatska from Star Models Istanbul

Fashion by Kahshan Mary Zamani, Ali Koc, Buğra Erkenci and Versace

Memories Erased

Memories Erased

29 November. 2020 - Branded Contents

Photography by David Gabrielron Makeup by Daniel Gorea Art Direction & Collage Artist by Julen Iztueta Model by Daniil Wolf Location by Glueharbour Studios, Malmö

Design by Soeren Le Schmidt

Teen Romance

29 November. 2020 - Exclusive Editorial

"For all of you that live in 'Nostalgia's Planet'; sadboy, little superstars, nostalgic, melancholy and crybabys this is for you.."
"We will tell of the nostalgia that you feel towards something not lived directly. We will tell the story about a boy and a girl who live in an era that doesn't represent them at all, and they can't found their right place in the contemporary world.
So they locks theirself up in this perfect aesthetics, where everything takes us back to a world that is no more, of which we actually feel the lack about."

Photography by Leonardo Tiziani Styling by Elena Togni Makeup by Martina Falzone Model by Rooc Lee

Fashion by Brooksfiel, Carhartt WIP, Collusion, Copkiller, Errea, Favant, Kangol, Les copain, Nike, Northwave, Pleasure, Ralph Lauren, Suicoke, The raggest priest, Usual, Vans, Versace, Vintage supply and Zara

Golden Time

28 November. 2020 - Exclusive Editorial

Photography by Kimsulki Styling by Mauro Locatelli Hair & Makeup by Choi Gyeongmin Model by Lee Tae Jun from YG KPLUS

Fashion by Ajo by Ajo, Sagegasage, Yilee, JIMINLEE, Undercover and Balenciaga

E.N.D FW20

27 November. 2020 - FW 2020

E.N.D
emotionless & decadent

END is not bound by a set rule and method,
it's a brand that represents freedom.
It's a combination of hip-hop elements, street sensibilities, and minimalism.

END present new fashion, new genres of music and movies,
We aim to express everything including cultural elements.

White and Naive

White and Naive

27 November. 2020 - Exclusive Editorial

According to Lidewij Edelkoort, one of the most influential trend forecasters, coronavirus offers “a blank page for a new beginning”. In this particular situation in which fashion industry has had to reinvent itself, “White and naive” wants to embrace a handmade idea, supporting the talents, skills and elements of craftsmanship in order to have a positive impact on our unique industry.
In other words a breath of new values, teaching us to slow down and to change our ways.

Creative Directing & Styling by Giorgia Ruffato Photography by Riccardo Carraro Hair & Makeup by Giorgia Bedin Model by Lisa Pitschel from Independent Model Management & Bronte Telitha Coates from Next Management Location by Glamping Canonici di San Marco


Fashion by Salesi Creations, Sofia Nardi, Angelo Pennella, Eadem Studio, Ilaria de Lorenzi, Room, Poesie Veneziane and Manunnai

Come Closer

26 November. 2020 - Exclusive Editorial

Styling & Directing by Naz Kisnisci Photography by An Shao Da Thanks to Poly Global Advisory, On Now and AGPR Communication

Fashion by Marni, Frenzlauer, Claire Normand, A Cloud, EERA and La Manso

Shopping Addiction

Shopping Addiction

26 November. 2020 - Exclusive Editorial

Photography by Seong Jip Hong Styling by Young Beom Kim Hair & Makeup by Dongha Kim Photography Assistant by Tae Seo Park Set Design by Jason H Woo Flower Design by Jin Hee Park Model by Ji Hyeon Kim

Fashion by Push Button, Ash, Q Millinery, Nohant, Grove, Kye, Instapunk, Dew E Dew E, Wnderkammer and Ouu

As If

25 November. 2020 - Exclusive Editorial

Photography by Enrique Llorens Styling by Carla Ruiz Makeup by Ester García Model by Marta Pons from Carmen Durán Agency

Fashion by Beatriz Mora, Sergio Fernández, Lucía Andújar, 404 Studio x Alex Demarco, Ismael Bonet, Alison Domínguez, Celia Lloret, LaVespa Roja, Trethelabel and Siamo Studio

Fis(h)er

25 November. 2020 - Exclusive Editorial

Photography by Mauricio Ramirez Hernandez Makeup by Karina Martinez Model by Cristina Torres Elizondo from Capital Model Management Thanks to Colectivo Creativo De Moda, Ophelia Showroom and Manuel Delgado Moda


Fashion by Aurora Niño De Rivera, Edher Gin, Christian Colunga, Angel Grave, Raul Orozco, Revolver Vintage, Mitzi Diaz De Leon, Viesca Y Viesca, Javier Carbajal, Aphrodisia MX, Cecy Von, A.Non Dsgnr, Havre Studio, A.M.F.G, Elan, Antonio Sanchez and Adr Suply

Pampa

24 November. 2020 - Exclusive Editorial

Photography by Juliette Allix Styling by Céline Laviolette Hair & Makeup by Rika Bitton Model by Loana Julien from Elite Model World Special Thanks to La Réserve Naturelle de la Bassée

Fashion by Etienne Jeanson, Vaillant Studio, Andrea Crews, Gemy Maalouf, Sandra Mansour, Bleu Chose, Maison J Simone, Nguyen Hoang Tu, Paule K and Umlaut

How to be pretty

How to be pretty

23 November. 2020 - Exclusive Editorial

Photography & Video by Myriam Tisbo Styling by Stela Plaka Makeup by Daniela Zequo Model by Ali & Xian from Wave Managment Milan

Fashion by Maison Anastasia Mathiotte, Cécile Boccara, Jeffrey Campbell, Wires Glasses, Burberry, Karmamia, Aname Studio, Quelledue, Jori Papa, Filarmi, Onder Ozkan, M.Sahlberg Jewelry, JEOI6, In The Mood Jewelry Designs, Jant Design, Ylenia White, Gucci, Tavateyewear and Fabbrica Torino Eyewear

Room 506

22 November. 2020 - Exclusive Editorial

This story talks about a girl.
A girl who has everything, but misses something.
She nostalgically remembers the distant times when she was happy, when she felt fulfilled.
Now she feels in search of something, she spends days in her apartment wearing expensive colorful clothes, wandering from room to room looking for memories.

Photography by Elena Maggiulli Film by Ilaria Gasbarri Styling by Emanuela Cinti Hair & Makeup by Cinzia Trifiletti Model by Gloria Panighel from Elite Modeling Agency Network

Fashion by Amorphose, Gerlando, Maxrieny, Adi Karni Vagt, Bartolotta & Martorana and Maison Anastasia Mathiotte

What We Do in the Shadows

What We Do in the Shadows

21 November. 2020 - Exclusive Editorial

Elegant vampire everyday life and a pinch of humor.
Vampire castle with ghosts, dark maids and bloody butlers.

Directing & Photography by Karina Romanova Styling by Mariita Linkova Makeup by Maria Ryzhkova Hair by Nataly Samoilova Gaffer by Pavel Serov Producer by Garsevan Akopyan Prop & Set Design by Gulzhan Sitakhmetova Prop & Set Design Assistant by Kseniya Neb Styling Assistant by Polina Michailova Model by Arseny Shachin, Dmitry Tsarev, Dmitry Gunkin, Dmitry Rusakov, Kobbz and Darya Trushek

Fashion by Asos, H&M, Zara, Old Baby Vintage, Secondhand527, Tornhem Studio Rent and Londa

80's Vibe

20 November. 2020 - Exclusive Editorial

Photography by Mauricio Ramirez Model by Natalie Tally from Queta Rojas Thanks to Colectivo Creativo de Moda, Indigo Fashion House and Ophelia Showroom

Fashion by Ophelia Mx, Raul Orozco, Antonio Sanchez, Regina Romero, Fernando Alberto Atelier, Nazhuk, Elan, Esalim Design, Viesca Y Viesca, Zara, Mitzi Diaz de Leon, Bebe, Balanka, Javier Carbajal, Edher Gin, Amfg, Doxa, Cecy Von, A.non Dsgnr, Havre Studio and La Panchita

The Shapes

19 November. 2020 - Exclusive Editorial

Photography by Yongsik Jeong Styling by Woojung Lee Hair & Makeup by Yerin Sun Model by Mirim Kim Location by Avocado Studio Village

Fashion by Zara, Merens and Seoul Apperal

Silent Garden

19 November. 2020 - Exclusive Editorial

Photography by Weic Lin Styling by Naiyu Yu Makeup by Joey Lin Hair by Weic Lin Retouch by Iris Hordecka Model by Din & I-Han Cheng

Fashion by Asos, Falke, Zara, Carvela and Boohoo,

On Now Interview Series #2

On Now Interview Series #2

18 November. 2020 - WITH CLAIRE NORMAND

1. Who are you and how do you describe your brand?

I am Claire Normand. I am a 25 yo lapidary artist and jewelry designer living and working in Paris. I’m the maker of all the jewelry pieces of my brand, which I created 1 year ago.

Hevre

18 November. 2020 - Exclusive Editorial

Photography by Dominika Witos Styling by Karolina Gomółka Makeup by Joanna Pasternak Model by Tiffe from SPP Model Agency Location by Hevre

Fashion by Medicine, Calzedonia, Zara, Krystian Szymczak, Magdalena Wilk-Dryło, Oysho, Levi's, Mango, Kangol, Vicher and Marilyn

Hide

17 November. 2020 - Exclusive Editorial

Photography by Vadim Yatsun Styling by Lili Grishchenko Makeup by Tatiana Borschova Model by Aleksandra Kugat

Fashion by Lili Grishenko, Theory, Mango, Rubber, Gortz Shoes, Janet D and Falke.

Hold On

16 November. 2020 - Exclusive Editorial

Photography by Margarita Tentyukova Styling by Katerina Familiarskaia Hair & Makeup by Anna Kleimenova Model by Ursula Newton

Fashion by Serendipity Vintage Dreamer, Episode Amsterdam, Roberto Cavalli from Rosa Rosas Vintage, Dream On Vintage, L'HIRONDELLE and The Collection One

A Visitor of The Night

A Visitor of The Night

15 November. 2020 - Exclusive Editorial

Photography by An Shao Da Styling by Naz Kisnisci Hair & Makeup by Silvia Acquapendente Styling Assistant by Martina Radaelli Model by Leshae Riley Thanks to Poly Global Advisory, On Now, Maximilianlinz and Monster MGMT

Fashion by Del France, Sabato Russo, Claire Normand, Giannico, TYTM8, Maison Laponte, A Cloud, Adelbel, Davii, Calzedonia, AKV, Alessandro Marzo, MRZ and Le Saunda

Record of Shapes

Record of Shapes

15 November. 2020 - Exclusive Editorial

Photography by Rene Funk Styling & Art Directing by Lisseli Santos Makeup by Adrián Rey Hair by Karina Jimenez Model by Sayuri Yamori

Fashion by Insitu Brand, Marquis, David Futuristic Boy, Macalo, YSL, Bondage Factory and Maison Margela

Chaotic Academia

Chaotic Academia

14 November. 2020 - Exclusive Editorial

“This is how we all look like in 2020.”

Being messy, uncontrolled is a fearless spirit we sometimes need.

Idealising “normalisation” is boring and conventional. There’s no guidelines to be living in a crazy world, but amusing ourselves by being BOLD, creative and unique.

Photography by Jø Cheung Art Directing by Jø Cheung & Bryan Cheng Styling by Bryan Cheng Set & Costume design by Tomas Lai Makeup by Vanessa Law Hair by Hang Yu Model by Tanya M

Fashion by Reamerei, chen Peng, Q Design And Play and Costume by Tomas Lai

Tart

13 November. 2020 - Exclusive Editorial

Photography by Karolina Golis Styling by Paulina Biernacka Makeup by Monika Kropat Model by Maja & Gabriela from The Management

Fashion by Doom3k, Martyna Koltun, HM, Pat Guzik, Sfera, Gatta and Tkmaxx

A Haunted House

A Haunted House

12 November. 2020 - Exclusive Editorial

Summary -

‘a haunted house', this project's main con- ception, is a metaphor for prejudice. A preju- dice means, as you know, an fixed idea in your thought for an object. In this project, we are supposed to realize visually and vividly two words, i.e. 'in your thought' and 'fixed idea'

'House', one of our main fixture, means to private space that we absolutely don't want to be bothered or violated by others. In this point we might say that 'House' is a abstract space, which stands for 'your thought'. And we sought to represent overstated illusions(=fixed idea) in your thought by another main fixtures, 'Air-inflated-pup- pets(A.I.P)'.Making Process

Ideation -
We got a practical inspiration to express this work's idea from The Bather’s Dilemma - Paul Chan Exhibitions. If without air, only pieces of fabric, but with air, transformed to bodies of air-inflated puppets flattering by wind, sym- bolize illusions of prejudice pushing it's way easily through your thought. Therefore, we'd like to highlight a conception that the preju- dice, which distresses you in your secluded thought beyond your control, might equal to a ghost(=A.I.P), which not having a substance in the least but could bother your mind as it likes.

Creative Direction & Object Design by Hoseung Shin Photography by Kyeonghee Kang Still Cut Photography by Hayun Chun Styling by Jongseon Yun Hair by Ahn Hyung Gyu Makeup by Eunbin Ha Set Styling by Suyeon Kim & Hoseung Shin Model by EunJu Park

Fashion by Comme Des Garçons, Kapital, Zara, Bevza, By Far, Sun Woo, Dahee Kim and Golden Goose

JW Anderson Lancia Made in Britain

JW Anderson Lancia Made in Britain

11 November. 2020 - UNA CAPSULE COLLECTION LIMITED EDITION & ECO-CONSAPEVOLE

JW ANDERSON LANCIA UNA CAPSULE COLLECTION LIMITED EDITION & ECO-CONSAPEVOLE

JW Anderson è orgogliosa di presentare una nuova capsule collection in edizione limitata ed eco-consapevole: Made in Britain. Come suggerisce il nome stesso, la nuova collezione di 6 stili ready-to-wear e accessori è interamente prodotta in Gran Bretagna.
Pensata come un'iniziativa sostenibile, il progetto prevede l’utilizzo di tessuti e finiture eccedenti delle stagioni precedenti prodotte unicamente in fabbriche con sede nel Regno Unito.

Il concept ed i prototipi sono stati sviluppati durante il lockdown a Londra con modellisti e fornitori mediante scambi di tessuti e indumenti tramite messenger con Jonathan Anderson, fondatore e direttore creativo di JW Anderson, e il team di progettazione che supervisionava il processo tramite videochiamate, messaggi di testo ed immagini via email.

Per la collezione Jonathan ha immaginato forme e silhouette iconiche del brand tra cui camicie over-size, un trench, un mantello, un abito e t-shirt utilizzando tecniche di firma come patchwork, cuciture al contrario e grezze, immediatamente riconducibili a JW Anderson.

"È davvero importante per me che JW Anderson diventi più eco-consapevole e sostenibile, pur essendo un marchio relativamente piccolo. L'idea con “Made in Britain” era quella di creare qualcosa di nuovo ma utilizzando le risorse ed i materiali preesistenti, mantenendo però la produzione locale," ha detto Jonathan. "Abbiamo anche iniziato ad utilizzare materiali riciclati nelle nostre borse e zaini in tela. Questi sono primi passi, ma voglio che siano reali e concreti mentre lavoriamo per diventare ogni anno sempre più sostenibili.”

La collezione Made in Britain sarà disponibile esclusivamente nel flagship store londinese di JW Anderson e online su Jwanderson.com e Farfetch.com.

Sombre Printemps

Sombre Printemps

11 November. 2020 - Exclusive Editorial

Photography & Art Directing by Kimdary Styling by Alya Derris Hair by Dimitri Martin
Styling Assistant by Mediperle Ducrot Model by Caroline Pincebourde & Inna Fisun from City Models

Fashion by Xuan Couture, Kitesy Martin, Nodaleto, Nehera Paris, Les inconnus, Maitre Pierre, Rasa Vil Jewelry, Yie Kim, Woodë, Homholog Paris, Wiboe Projects, Justine Clenquet, Ritalined, Left Fig, A/Raise, Demones Textile, In gold we Trust, Abdel el Tayeb, Vanessa Schindler and FakbyFak

Alais

10 November. 2020 - Exclusive Editorial

Photography by Nikolas-Petros Androbik Styling by Rita Amthor Hair & Makeup by Norbert Cheminel Model by Liv Lamberth from IZAIO Model Management

Fashion by John Galliano, Jil Sander from Vestiaire Collective, Repetto, Thierry Mugler, Balmain Couture, Wolford, Gianvito Rossi, Salvatore Ferragamo, Roeckl, Giorgio Armani and Pilgrim

Je M'en Vais

9 November. 2020 - Branded Contents

This series look at the African country of Nigeria and at the representation of expatriates living there. I in fact made the decision to cast white and mixed models for this project to parallel the non-African and non-black expatriates living there to illustrate my own experience as a white French person living there for 6 years.

Nigeria is the country I lived in for the longest in my life and therefore feel very attached to it. I left Nigeria in 2013 and since then, fashion has expanded dras- tically there. I sense a lot of regret that I am missing this and wanted to connect my practice today to my life in Nigeria. I decided to translate this by collaging my current work with my photos taken in 2012.

The backgrounds show the streets and landscapes of both Lagos and Port Har- court where I respectfully lived for 4 and 3 years.

Photography, Art Directing, Styling and Editing by Alma Rosaz Design & Styling by Olli Hull Makeup by Alex Reader Model by Christian Saint Dep, Silje Mari from Pupper Bitch Management, July Jones from Tank Management & Crumb Agency

Inside

9 November. 2020 - Exclusive Editorial

Photography by Yaroshevsky Dmitry Styling by Kara Grinn Makeup by Vlad Shast Assistant by Mariia Yaroshevska, Viktoria Prokopenko and Vlad Krainik Model by Vlad Shast, Mariia Volkova and Rinata Riabkova

Fashion by Malva Florea, Property of Tanya Shumeyko, Handmade by Daemonua, Bob Basset and Zara

A Family Affair

A Family Affair

8 November. 2020 - Exclusive Editorial

Photography by Antonio Velez Styling by Mari Siviakova Beauty by Julia Kuzmenko Model by Kirill, Tamila and Tanya from Ego Models Ukraine

Fashion by Imagine CC, AMG Brand, Theo and Burenina

Moment by Moment Awareness

Moment by Moment Awareness

7 November. 2020 - Exclusive Editorial

Based on the Asian Philosophy, ‘Moment by Moment Awareness’ demonstrates how people reach self-awareness via meditation. Focus on the story line of 3 Parts <Moment - Disorder - Awareness> represented by Media Art collaborated with fashion.

Creative Director & Styling by Boyeon Hur Photography & Flim by Shin Jae Lee Hair by Eun Hye Jo Makeup by Chakyung Park Executive Producer by Chan Hee Jung Producer by Jun Young Hwang Art Director by Han Sol Lee Media Visual Artist by Jun Hyung Park Styling Assistant by Jinhyuk Kwon Art Assistant by Ha Jung Jang & Ji Hee Choi Photography & Film Assistant by Chang Hwan Oh & Hyo Jung Son Model by Yujeong So & Yoon Lee

Fashion by Minjo jo, Fayewoo, Rick Owens, ChaeNewyork, Dew e Dew e, Moon Lee Artwear, Minju Kim, Moonlee Artwear, Garden of Delete, Chai Kim, C-zanne, LOOLA KOOLA, Jimin Lee and Burberry

Dream Gaze

6 November. 2020 - Exclusive Editorial

Photography by Ausra Babiedaite Styling by Simona Senkauskaite Hair by Robert Rogalskij Makeup by Alina Vaitkeviciute Photography Assistant by Kamile Leonaviciute Model by Giedre Sekstelytė

Innocente

5 November. 2020 - Exclusive Editorial

Photography by An Shaoda Styling by Cai Yu Makeup by Andrea Sailis Hair by Francesco Falcucci Model by Lucia Spiazzi from Monster MGMT

Fashion by Giuseppe Buccinna, Zara, Martina Rizzieri, AGL, Arrabal, Althea Nucci, IINDACO, Whitesand, Fabio Rusconi, DROMe, Salvatore Vignola and Sinobi

On Now Interview Series #1

On Now Interview Series #1

4 November. 2020 - WITH EMRE PAKEL

1. How would you describe yourself and your brand?

It is not very easy for me to describe myself as it is still an
ongoing journey for me. However, I can be described as a young and fresh mind who questions “what, why and how” in the fashion world, who separates design from dressing impulse and who is against fashion. I am a dynamism who is searching for worldly answers, a new adventure and who is trying to define design with the idea of “Based on Earth”.

2.Could you tell us a bit more about the process and culture of Pakel?

Pakel is a brand that adopts Far East aesthetic and design perspective. It is a soul that generalizes this inspiration and blends it with its own aesthetic.

3.Did you encounter any difficulties because you are based in Turkey?

If so, how did the situation affect you and the outcome?
Actually it helped me realize that it is not important where you are. Like the motto of my brand says, we are based on earth.

Aelita

4 November. 2020 - Exclusive Editorial

Aelita is a chatacter of the novel of famous Russian writer Alexey Tolstoy. She is a young woman with blue skin living on Mars. Her name means “last seen starlight”. In this story we wanted to rethink her personality, because she is a symbol of bondage, she can’t manage neither her body, nor her own life. At the same time “Aelita” is somewhat each of us hides inside. It’s a big metaphor for how we tend to deceive ourselves and not recognize our identity, not accept ourselves as we are (externally and spiritually).

Art Direction, Photography, Music, Video and Set Design by Rina Grero Styling by Nadin Melen Makeup by Polina Troshina Hair by Toma Savinykh Model by Alina Bolotova

Fashion by Glad Chena, Nadin Melen and H&M

Life in Seasons

Life in Seasons

3 November. 2020 - Exclusive Editorial

Photography by Bassam Allam Styling by Sandra Hemmink Hair & Makeup by Samantha Pottmaier Styling Assistant by Shadi Model by Tory from Model Werk

Fashion by Elodie Carstensen, Nastassia Volkus, Prada and Fomme

Eternal Beauty by FXLB

Eternal Beauty by FXLB

2 November. 2020 - Catalogue & Lifestyle

Foxy Lab New York ️gives second life to vintage

'Eternal Beauty'

Photography Alicia Shi, Art Direction & Styling by Oxana De, Communications by Kristina Galants

FXLB X Citty Kitty

FXLB X Citty Kitty

2 November. 2020 - New Collaboration

Foxy Lab New York ️Introducing Art Into Fashion.

'Awaken' x City Kitty

Photography Alicia Shi, Art Direction & Styling by Oxana De, Communications by Kristina Galants

Awaken FXLB X Edward Acosta

Awaken FXLB X Edward Acosta

2 November. 2020 - New Collaboration

Foxy Lab New York ️Introducing Art Into Fashion.

'Awaken' x Edward Acosta

Photography Alicia Shi, Art Direction & Styling by Oxana De, Communications by Kristina Galants

Neon

1 November. 2020 - Exclusive Editorial

Photography by An Shaoda Video Maker & Art Direction by Chiara Trimigliozzi Styling by Erica Benocci Makeup by Francesca Bechi Hair by Madia Legrottaglie Model by Maria Darts from Fabbrica Milano Management

Fashion by Giorgio Cinosi, Pierre Mantoux from Errani Studio, Andrew Boccabella, HALITE, Sosud Collection from
Mixte Consulting, Paciotti from Mixte Consulting, Calzedonia from Errani Studio, Gerlando, What For from Pil Communication, Andrearispoli, Lindaco from Studio Pesca, Radaaccessori From Claudio Leoni, Versace Jeans Couture, Antonio Marras from Errani Studio, Nervi, Lindaco from Studio Pesca, Rada from Claudio Leoni, Judy Zhang from Teresa La Fosca, Guess Jeans from Negri Firman and Greta Boldini

Homebodies

31 October. 2020 - Exclusive Editorial

As most of us have experienced the social withdrawal from being stuck at home for continuous days, I wanted to explore the tendency of detaching ourselves from the outside world and because of this we start to assimilate into our indoor environments. By taking the term 'homebody' quite literally, this series portrays the model embodying the form and function of mundane household objects.

Art Direction & Photography by Gioia Cheung Styling by Coco Chan Wing Lam Hair by Cheng Po Ki Makeup by Ruby Kh Chan Photography Assistant by Jack Hackett Model by Lucia Lau from Stage Management

Fashion by Shein, JHROP, Rockport, Forever21, Supercool, Mee & Gee and Nico Giani

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