A R T H U R  

A V E L L A N O

S P R I N G / S U M M E R 

2021

Menswear Paris
14 July. 2020
Interaction, impact. Mixed. Flowing. Complex, natural. Latex. Like blood, it circulates, coagulates into a sticky and plastic whiteness when it meets the air. It hardens, lives, becomes plastic, is
transformed Connotation. I’m hooked. On the reflections of the one I use. My latex. For 5 years. A wonderful story. 5 years of testing, stretching, promising, complaining, fail-ing. 5 years of using it to search for a meaning, my identity. Complexity. My latex is demanding, rare and difficult to work. Difficult to produce, diffi-cult to choose. Time, time, time... Flashback To a rather mundane discovery. Medical latex. I observe it, deform it, cut it, I transform it, I don’t care about standards. In my hands, it becomes stronger, more sensual, more interesting. I touch it, it is touched, I love it. Hybrid. The natural latex that I’ve managed to create is my leather. It is the new leather, in its aesthetic, enveloping, skin-like and structuring qualities. Tactile. Skin against skin. Through it, hands feel. Bodies and fetishes meet, the fre-est minds dare. Intense, latex intensifies the senses.
Sexy, attractive yet elegant, generous, pleasant and high quality.I experiment relentlessly. This latex. Ever further, endless possibilities. My latex. It sticks. I stick it, it is stuck. As a liquid, it bonds materials, merges 
them, from two, three, four, it makes just one. One piece, a new material, still elasticated, still soft and enveloping, still strong. Contact, coexistence,
interaction, blending. Duality in its opposition and in the symbiosis it generates too. A relationship. And two colours. Black and white merge. My concern, my requirement, my point of view, my method, my
message, my sign. Nature is a partner to my creativity.
Identity, naturalness, uniqueness. Latex, cotton, opposition, structure, fash-ion, research, 
environmental responsibility. Dressing you. It’s my passion. I am Arthur Avellano, and this is my latex. AA.
STYLING - NICOLAS DAX // ASSISTANT - JULIETTE NICOLLE // MODELS - ROMAIN BRAU - GWENN RUBEILLON - ANAÏS LEHUGEUR - THÉO MALET - ELISA MELIANI - AXEL JOSEPH // DIRECTOR - HUGO LOPEZ // DIRECTOR OF PHOTOGRAPHY - SÉBASTIEN TRÂN // DIRECTOR OF PHOTOGRAPHY ASSISTANT - ANTOINE VIÉ // ELECTRO CHEF - ROMAIN MOSTI // SET DESIGNER - KENIA RAPHAEL // MAKEUP ARTIST
- PRUNELLE CHENEVREL // HAIR STYLIST - FRANÇOIS LALY // MUSIC - PANGOL // PHOTOGRAPHER - ALEXANDRE FARACI // VIDEO EDITOR - MATTHIEU ROUART // ART DIRECTION - JANE FERREIRA // PRODUCTION - STUDIO MAURICE // PRODICTION ASSISTANT - LOUNA SIFFERLIN // STUDIO - STUDIO MAURICE
SPECIAL THANKS
PARIS FASHION WEEK // LA FÉDÉRATION DE LA HAUTE COUTURE ET DE LA MODE // LE DÉFI // STATION SERVICE // STUDIO MAURICE // RVZ // ELITE // JEAN-GABRIEL PAYA // NICOLAS DAX // FLORENCE EGLI // JULIETTE NICOLLE // MEDIPERLE DUCROT.
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